
Sales & Marketing Offering for eID & Digital Identity Solutions
Promote trust, compliance, and seamless user experience with a full-spectrum GTM approach.
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Digital & Social Selling
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Educate the market, build credibility, and drive adoption through digital channels.
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LinkedIn campaigns targeting CISOs, Digital Transformation Leaders, and Compliance Officers
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SEO & PPC strategy around high-intent keywords (e.g., “eIDAS compliant e-signature”, “secure digital onboarding”)
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Educational blog posts and thought leadership on privacy, KYC, AML, and cross-border identity trust
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Explainer videos demonstrating secure onboarding, biometric verification, and mobile eID use cases
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Whitepapers and gated content (e.g., “EU Digital Identity Wallet Readiness Guide”)
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Email campaigns segmented by buyer type (banks, governments, telcos, HR tech) and regulation stage
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Webinars on current regulations (eIDAS 2.0, GDPR, AML5) and how to stay compliant
Direct Sales Enablement
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Win high-trust, regulated deals by aligning with compliance, UX, and security goals.
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Industry-specific sales playbooks (banking, government, telecom, healthcare)
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Value messaging tailored to buyers (e.g., “reduce onboarding drop-off”, “speed up compliance”)
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ROI calculators (cost per identity check, fraud prevention, digital onboarding efficiency)
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Objection-handling content (e.g., “integration complexity”, “local legal frameworks”, “user adoption”)
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Demo and pilot frameworks for onboarding workflows, identity verification, and integration APIs
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RFP & procurement toolkit aligned with government and enterprise buyer needs
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CRM pipeline setup for multistakeholder deals involving IT, legal, compliance, and product
Partner & Channel Sales
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Expand through trust networks, integrations, and public-private alliances.
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Strategic GTM with platform partners (IAM, CRM, onboarding platforms, trust service providers)
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Co-sell programs with compliance consultants, identity verification vendors, and telecoms
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Public sector and EU government alliance support (eIDAS ecosystem players, digital wallet pilots)
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OEM & API embed strategies for SaaS platforms, HR tech, fintech, and insurtech
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Co-marketing and solution packaging for vertical use cases (e.g., “Verified Identity in E-Government Portals”)
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Partner onboarding toolkits and training modules
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Joint webinars, press campaigns, and policy advocacy partnerships
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Ideal for:
eID providers, remote identity verification platforms, e-signature solutions, trust service providers (QTSPs), digital onboarding platforms, KYC/AML compliance tools, and national identity system vendors.
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Build trust. Meet compliance. Scale adoption—digitally, directly, and through trusted partners.
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